B-inspired MEMBERS DIRECTORY
Lynn BRUINES
LB Business Agency
Business Development & Customer-centric Growth Strategy
Based in the Nyon region
Languages: English, French, Dutch, Mandarin, Spanish
Expert in business development and customer-centric growth strategy.
Lynn works with entrepreneurs, corporate teams, and business leaders to unlock "unteachable" interpersonal skills that build genuine human connections. She supports her clients in mastering customer centricity, navigating change, and confidently scaling their businesses within the hospitality and luxury service industries.
WORK WITH LYNN
B2B Strategy & business development consulting. Lynn helps tech companies and startups refine their go-to-market execution, market positioning, and sales strategies to successfully pitch and sell their solutions directly into the hospitality sector.
Corporate training & keynote speaking. She delivers interactive workshops and webinars focused on human-centric leadership, driving growth through a customer-first mindset, and managing change through stronger corporate relations.
High-end strategic relations. Through her entrepreneurial ventures, she establishes global strategic alliances and designs exceptional luxury experiences for experiential travel and premium yacht charters.
Lynn’s work emphasises the importance of taking deliberate action. In an ever-changing professional landscape, the ultimate driver of sustainable business success is prioritising people-first leadership and building authentic, empathetic human connections.
FUN FACT
Lynn’s managed to build a career as a global business relations expert and published author of Secrets of a Social Butterfly despite growing up with undiagnosed dyslexia, ADHD, and severe childhood imposter syndrome!
